The secret to disruption.

A 60 minute video plus additional resources to assist with your customer-obsessed organization.

Why is it that some organizations seem to disrupt all the time while others never seem to gain traction? Disruptive organizations and their leaders have a secret – they align everyone and everything that they do around the future customer. Then they make the difficult decisions to make it a reality.

Learn how to build a 360-degree, customer-obsessed organization and get started on your own disruption journey.

What you can expect

  • Get tips for productive ways to focus on the future customer
  • Discover some difficult (but critical) decisions you may need to make
  • Learn how to incorporate everyone and everything in your disruption strategy

Charlene Li
Founder and Senior Fellow

Charlene is an expert on digital transformation, leadership, customer experience and the future of work. She’s the author of six books, including the New York Times bestseller, Open Leadership, and co-author of the critically acclaimed book, Groundswell. Her latest book is the bestseller The Disruption Mindset. She is the Founder and Senior Fellow at Altimeter, a disruptive analyst firm acquired in 2015 by Prophet. Named one of the most creative people in business by Fast Company, Charlene is a graduate of Harvard College and Harvard Business School.
Laura Bassett
Senior Director of Product Marketing, CXone

Laura leads a comprehensive go-to-market strategy for current and next-generation solutions. Her team defines positioning, drives sales and marketing plans, and executes cross functionally on those plans. Throughout Laura’s 25+ year career, she has defined business strategies and established best practices that drive revenue for companies that include Texas Instruments and Avaya. Laura’s extensive experience and expertise make her a sought-after subject-matter expert who is regularly featured in industry publications – and she’s written numerous blogs and articles ranging from customer experience to disruptive technologies.